For you to make money from your website, you must be dedicated and ready to invest for a long time before getting returns. Ways in which you can earn money are determined by various factors such as your website niche, target audience, your traffic volume and behavior of the visitor.
- Email marketing
You should build an email list and strategize on making passionate followers from all those who visit your site. Build a solid brand and help readers visit your site frequently. Squeeze page will help you get more visitors to subscribe to your site, as it is a direct way to market you products.
You earn more money consistently through email promotions and delivering of free reports that are monetized. You also make a lot of money when your audience subscribes to your email. However, you will always require leads. Also, readers can unsubscribe if they don’t like your emails.
2. Create and sell your own digital product
This strategy is best for those who have a niche specific website and large volume of traffic. With this, you are in a position to retain 100% revenue as you provide a specific product for your visitors. Create product content that your audience would wish to know about. However, you have to deal with the customers and any problem that may arise.
It is advantageous in that; affiliates send you traffic, you earn more and are in a position to build your brand and authority. WordPress plugins assist you to manage your digital download and integrate with your payment processor. Thus, your customers cannot download your products before making payments, but it can be time consuming to set it up.
- Google AdSense
Google AdSense is an advertising platform that shows advertisements relevant to your content. They pay you a certain percentage of revenue when the advertisements are clicked on. On each page of your website, they allow up to 3 ad blocks. You should place a HTML code where you want the advertisements displayed on your website. Google uses real-time to ensure the highest paying advertisements, which are related to your content, are displayed. They then pay you directly after billing the advertisers and advertisement networks that appeared on your page. It is simple in that you do not deal with the advertisers in person; Google does this work for you.
It is also an advertising platform, but in this case, it places in-text ads within your content. They underline your most valuable keywords and relate advertisement to them. The ad is displayed when the visitor hovers over the keywords. They pay you each time the ad is clicked. You are also allowed to customize the frequency and look of the text ads. This in turn increases your click rate. Although the payouts per click are low, it gives you room to build on your traffic. You can later shift to other methods of monetization with higher returns after becoming popular.
- Direct ad space
For the case of direct ad space, you are given a chance to sell the space on your website. Advertisers display their banners in these spaces. This allows you to have large numbers of traffic and build up a following. It may take time before you get the returns. Remember to give details of how you can be contacted by potential advertisers. A huge traffic makes it more attractive for potential advertisers to purchase direct space for a good monthly fee.
The advantage is that you use little effort, have a guaranteed income and are in a position to connect with many people. However, you have to spend time adding, editing, deleting or finding more advertisements.
- Use of sponsored posts and reviews.
This generates income by leveraging the popularity and success of your website. It is realized through payments made by advertisers to bloggers for writing reviews on their products and posting them to their audience. The amount paid is based on the niche itself and the followings on social media. Other than revenue, you can also collect some products and services as you review their writings.
- Gate premium content
You can start this by getting a large loyal following. Readers will then need to pay to gain access to the content on your website. Initially, you need to offer a couple of free paragraphs that will attract readers to your site. The information you give allows them to decide whether to make the offer and get the rest of the content or not to.
Discuss this with your account manager on any affiliate that you require from your audience for them to access your content. You can let your plan be known to affiliate networks. They will give you suggestions on the way forward, making sure that you are within the advertisers’ guidelines. You can achieve this by writing high quality content. Getting all your content under gate premium, will drive away many audiences who are not interested in completing an offer.
With this strategy, affiliates will send you traffic, you will have continuity income and heavy returns. However, it requires a lot of dedication in releasing more content and is also time consuming to set up.
- Generate and sell leads
Building a strong following and large numbers of traffic gives you an opportunity to build in-house leads. You can then sell them to an end-buyer. Though demanding on your side, they will give you high returns. Remember that not all websites have a niche with direct demand for leads; hence you should generate a general content on the leads. This is to attract a large percentage of visitors. If possible, try to sell them all to one buyer.
- Related posts
Publish an out-brain widget on each blog you post as they suggest additional posts that might interest the audience. Ensure they also relate to the content you have published. The widget adds a snippet of code that tends to have high click-through rates. You are compensated on each click on the recommended article. Your visitors just view the title and image. Thus, they are not destructed from your content. They earn you additional revenue.
10. Try selling paid directory listings
You should have a listing directory on your blog as it allows you to link with different companies and websites. The linked sites should have content relating to the theme of your site. You earn by charging for the listing. You can also add adverts to promote your directory. Reach out to people to list in your directory. It is highly profitable with a nearly guaranteed income. However, it is costly to set it up and it may not work well on smaller sites.
Try the above methods and start earning revenue. It might take time but you should be patient. Give each and every method you try some time to see the results. If one method does not work out for you, try another method. Also try combining a number of methods; this will maximize your earning potential.